Innovation

The companies that make up the Fluid Power Industry include manufacturers of numerous components including pumps, valves, cylinders, conductors, and controls. These companies are no strangers to innovation. In fact, it is innovation that has moved our technology forward.

American buyers of machinery, equipment, products, and processes want more value for their current price or the same value for less cost. The best way to product this kind of result is through innovation.

In the fluid power field, the Center for Compact and Efficient Fluid Power, CCEFP is taking a lead in procing innovative designs for fluid power technology. When Bill Gates once said that most of Microsoft's profits will be derived from products that don't exist yet, he was right. The same is true for many areas of fluid power applications.

In order to keep our industry forward, we require innovative designs in fluid power driven machinery. I am counting on success. Click here for a sample of the innovation at CCEFP.
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Here are some ideas about advertising in current times with a focus on the fluid power industry and the markets it serves. Please feel free to comment

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Michael Ference

As Publisher of Hydraulics & Pneumatics, my interest and expertise lie in two main areas-advertising and marketing and fluid power. In this blog, I focus on both areas with information about...
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