Linking Our Content

We are moving forward with the presentation of our content to our audience

In the November 2012 issue of Hydraulics & Pneumatics, there is an article on page 42 titled Web Exclusive.  See our digital edition at this link.  Well, it is really not an article in the traditional sense.  It is an article in print about an article on our website.

A few years ago, we developed a feature called web exclusive which is an article that is intended to be used on our website exclusively and not in print.  Now, we are using this print "article" to draw our readers' attention to the online article.  You can go right to the article by clicking here.

This blurs the lines between print content and online content.  It also gives us more space to publish more great content every month and, in fact, every day.  This allows us to serve our readers better with more content.  It allows our customers in the fluid power industry more space to provide information about their components, systems, and machinery.

It is a win, win, win situation.  I compliment Mary Gannon on putting this together and I look forward to more such linking of our content.

 

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Michael Ference

As Publisher of Hydraulics & Pneumatics, my interest and expertise lie in two main areas-advertising and marketing and fluid power. In this blog, I focus on both areas with information about...
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