In the December issue of Hydraulics & Pneumatics, we will once again feature our Media Marts. Several years ago, this feature was created as Literature File as a means for publicizing sales literature.
Of course, when this special section was originated, sales literature had a slightly different purpose because this was in the days before internet advertising and search engines. However, most marketing people who I talk with in fluid power tell me that they still produce sales literature in the form of brochures and catalogs.
The web has not replace sales literature but has complimented it. For that reason, we now offer Media Marts and they can actually publicize literature or software and websites. The cost to participate is only $900 and for that you get a 1/8-page ad in our December issue. We do the write up still and it appears in our Digital Edition too.
Let me know if you are interested.
