Michael Ference

Publisher, Penton Media

As Publisher of Hydraulics & Pneumatics, my interest and expertise lie in two main areas-advertising and marketing and fluid power. In this blog, I focus on both areas with information about the happenings in the fluid power industry and upcoming events as well as marketing ideas.

With over 30 years on the publication and involvement in fluid power, my grasp of the industry allows me to comment based on a historical perspective and a very current daily involvement with fluid power companies and industry events. With regular postings about marketing opportunities with H&P, this blog serves as a promotion for our business as well.

Posts in Michael Ference's Blog, Publisher of H&P view all

Apr. 12, 2013

Hannover Messe 2013

You have to wait a year for the next event....More
Apr. 5, 2013

Educational Opportunities at Waste Expo

Visit www.fluidpowerexpo.com....More
Apr. 1, 2013

Combining White Papers with eBlasts

Basics of Design by H&P....More
Mar. 28, 2013

Our readers will get pulled in

We don't operate in this at H&P....More
Mar. 27, 2013

We provide fluid power education in person

Please consider attending....More
Mar. 25, 2013

We Can Help

Ask for our help....More
Mar. 21, 2013

Road Construction - Detour Ahead

An important fluid power topic....More
Mar. 18, 2013

Selecting the Right Hydraulic Filters

Important information for designers and MRO personnel....More
What's Michael Ference's Blog, Publisher of H&P?

Here are some ideas about advertising in current times with a focus on the fluid power industry and the markets it serves. Please feel free to comment