Michael Ference

Publisher, Penton Media

As Publisher of Hydraulics & Pneumatics, my interest and expertise lie in two main areas-advertising and marketing and fluid power. In this blog, I focus on both areas with information about the happenings in the fluid power industry and upcoming events as well as marketing ideas.

With over 30 years on the publication and involvement in fluid power, my grasp of the industry allows me to comment based on a historical perspective and a very current daily involvement with fluid power companies and industry events. With regular postings about marketing opportunities with H&P, this blog serves as a promotion for our business as well.

Posts in Michael Ference's Blog, Publisher of H&P view all

Jan. 7, 2013

We publish new ideas every month

See every issue....More
Jan. 4, 2013

News About the NFPA Annual Meeting

More to come....More
Jan. 3, 2013

You should really like our January issue

Coming in January....More
Jan. 2, 2013

A focus on pneumatic valves

Coming in February....More
Dec. 13, 2012

MAXIMIZE YOUR DIGITAL ADVERTISING EXPOSURE

ePostcards will work and are not expensive....More
Dec. 11, 2012

More about the Designers Guide

See the video....More
Dec. 10, 2012

More about print and digital advertising

They both work in different ways....More
Dec. 7, 2012

May I recommend AG CONNECT

More to come about AG CONNECT....More
What's Michael Ference's Blog, Publisher of H&P?

Here are some ideas about advertising in current times with a focus on the fluid power industry and the markets it serves. Please feel free to comment