Information is available in many forms to users of fluid power technology. Hydraulics & Pneumatics magazine is a primary source of technical content as are our website and e-newsletters.
Mobile content is certainly on the rise for personal use but it has also become very relevant for business to business communication. We at Penton Media have started a service that we call Penton Marketing Services. One of the services that we offer to our clients is Mobile Solutions.
Mobile is a strategic play and when designed with its uniqueness and your marketing goals in mind it provides branding, content, and a loyalty value anytime, anywhere. Included in the services offered by Penton Marketing Services under the heading of Mobile Solutions are Mobile Apps, Mobilize-Your-Site, and Tradeshow Apps.
Under Mobile Apps, can you think of a specific feature or functionality that users will need when they may not have internet access? This could be product selection or best design choice information about your product line. For your Mobilized Site, if your customers are on the go, then a mobile site can provide them with the basic information and resources they'll need - anytime, anywhere.
Finally, a tradeshow app can offer you an opportunity to sponsor a mobile app for a major tradeshow for the fluid power industry. You can be in front of viewers as they search for content and vendors. You can also build one for your own event.
For Mobile Solutions, please let Penton Marketing Services work for your company.