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A brief description
Hydraulics & Pneumatics has many ways to serve our audience and our advertisers.  For over 60 years, we have published a great monthly magazine and Fluid Power Handbook & Directory.  They are full of great content and distributed to a qualified audience. Since 1997, we have produced a website with lots of fluid power technical content.  You can access it here.  We produce four eNewsletters including Fluid Power Monthly, Automate With Air, H&P Product Source, and FasTrac.  They are all designed to help our advertisers connect with our audience. Now we have some interesting content marketing ideas including Basics of Design, FAQs, Custom eBooks, and a White Paper Library.  They are all designed to give our audience more in-depth technical information sponsored by one of our advertisers. All of these products work together and they can help any fluid power marketer to increase their brand awareness.  Contact me for more information.

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Michael Ference

As Publisher of Hydraulics & Pneumatics, my interest and expertise lie in two main areas-advertising and marketing and fluid power. In this blog, I focus on both areas with information about...
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