Things are changing. It is easier than ever to get information but the available choices make things more complicated. For decades, we only offered our magazine in print. Then we offered our website but were not quite sure what to do with it. Then the website grew in popularity and we realized that readers do want to receive information online. Next came our digital issue of our monthly magazine. Again we discovered that thousands of readers will subscribe to the digital-only version of the magazine. We have since launched two digital-only magazines. Now we have the i-phone ready issue that we have not yet initiated but it makes sense. The i-phone and other pda's are awesome tools that make so much information available at your fingertips.
