As we move past the awesome IFPE experience, there is still a lot of excitement for the fluid power industry in 2011. In most of my conversations with manufacturers and distributors, it appears that sales and orders continue to increase across most if not all markets served by fluid power technology.
This is a great relief from the Great Recession. On the upswing that began several quarters ago, the opportunity to advertise and promote your company and products began to optimize in importance. Gaining market share and positioning your company for success in a rebound are both keys to growth in sales.
We are still in a recovery and should be for several more quarters at least. Therefore, the time is still good to gain advantage in the market by promoting and advertising. Our May issue offers you another opportunity to place your product information in front of over 45,000 qualified fluid power buyers and specifiers who continue to take part in the recovery.
Please refer to the enclosure for some details about our Construction Machinery, Air Cylinders, MRO, and Fluids features planned for our May 2011 issue. We will be taking ad reservations until at least April 22, 2011 and possibly beyond that.
